Creating brands and immersive brands experiences

The goal was to organize a high-profile VIP reception in China to announce the strategic partnership between Etihad & Manchester City. We aimed to create a seamless and impactful experience for media and VIP guests, adhering to strict branding guidelines throughout the event. The reception needed to reflect the significance of the partnership.

Creating brands and immersive brands experiences

Every detail, from branding to logistics, was meticulously executed to align with the event’s goals. The experience was designed to engage attendees, celebrate the partnership, and showcase the shared values of Etihad and Manchester City.

Creating brands and immersive brands experiences

The VIP reception was a success, with flawless execution that upheld the integrity of both brands. Guests were impressed by the seamless flow of the event, and the presence of Manchester City’s stars made the announcement even more memorable. The event solidified the Etihad-Manchester City partnership and left a lasting impression on all attendees.