Event Production for JW Marriott Marquis Hotel Shanghai Pudong

5 years anniversary activation
Creating brands and immersive brands experiences
The goal for the JW Marriott Marquis Hotel Shanghai Pudong's 5-year anniversary celebration was to create a brand activation that showcased the hotel’s elegance, transformation, and sustainability. The event needed to align with the luxurious identity of JW Marriott while emphasizing renewal and growth.
Creating brands and immersive brands experiences
We designed a concept inspired by the "Wings of Nature," drawing from the tranquility of the JW Garden and the symbolic beauty of butterflies. The visual concept came to life through refined décor, lighting, and immersive audio-visual elements that celebrated nature’s balance, transformation, and grace.
Every detail of the event reflected the theme of transformation, from butterfly-inspired décor to eco-friendly touches that aligned with the hotel’s commitment to sustainability. Each element underscored the sense of renewal and environmental awareness.
Creating brands and immersive brands experiences
To further enhance the immersive experience, the event featured a live band, harpist, and models in custom-designed costumes. These elements harmonized with the "Wings of Nature" theme, enriching the event and leaving a lasting impression on attendees.
Creating brands and immersive brands experiences
The event captivated guests with its seamless blend of elegance and nature-inspired aesthetics. The "Wings of Nature" theme provided an immersive experience that celebrated the hotel's five-year milestone while resonating emotionally with guests, reinforcing JW Marriott's commitment to luxury, innovation, and sustainability.